- Sale - Final Reductions Up to 50% off
- Lifetime Guarantee on every pairLifetime Guarantee on every pair
See Better.
SunGod exists to help you See Better: by creating performance eyewear for real conditions, made in a responsible way to protect our environments, and built to unlock the confidence and satisfaction that come from real effort.
Proudly
B Corp™
1% for the
Planet.
Infinite™
Recycled Frames
Surfers
Against
Sewage.
At SunGod, we’re driven by our mission to See Better. That means building performance eyewear that works in real conditions, and building a business that respects the environments where those moments happen. From materials and manufacturing to our Lifetime Guarantee and partnerships that protect the places we rely on, responsibility is built into the product, not added afterwards.
Ali Watkiss, CEO & Co-Founder
We've won the King’s Award for Sustainable Development.
Since 1965, the King’s Awards for Enterprise (previously the Queen’s Awards) have been the most prestigious business awards in the UK. The awards celebrate innovative British businesses who are leading the way with pioneering products, delivering game-changing social mobility programmes, or breaking new ground with their sustainable development practices.
After an incredibly detailed assessment, which dug into every detail of our sustainability initiatives - from how they link to the UN Sustainable Development Goals, to how they impact our employees and our customers, to ultimately how they create positive change in the world around us - we have been awarded the 2023 King’s Award for Sustainable Development.
“We’re so proud that our mission to put sustainability at the heart of our business has been recognised - it’s an incredible feeling. Winning the King's Award is a testament to the hard work, enthusiasm and commitment of the whole SunGod community; such recognition will help us fuel further change across the eyewear industry."
- Zoe Watkiss, SunGod CEO and Co-Founder
Why do the King's Awards matter?
The King's Awards aren't just about recognising achievements so far; they're also about shaping the future of business. Winning businesses have the chance to influence national business policy, through joining Government roundtables on business policy development.
That means SunGod will have a seat at the table in important sustainable business policy discussions - which is a big deal! We're constantly listening and learning with the SunGod Community, to figure out what matters to you and how we can make SunGod the best business it can be, for people and the planet.
Now, as King's Award winners, we get to share these insights and ideas with other sustainable businesses and policymakers, to put sustainability front and centre in British business policy. We're committed to using this platform to drive positive change, and help other British businesses take the next steps in their sustainability journeys.
